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Sonic Bloom Music Festival '22
SOCIAL MEDIA DESIGN
WRISTBAND DESIGN
GROUNDS MAP
Sonic Bloom is a yearly electronic music festival, hosted by Hummingbird Ranch, in Spanish Peaks County, CO.
To promote information about the event, I used branding elements to assemble a frame for Instagram. The frame showcased photos of past workshops, the festival ground and general information.
I designed wristbands and a grounds map to guide attendees to where they want to be.
FESTIVAL WRISTBANDS
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For the Artist wristbands I used two different kind of trees, with two color variations to classify the kind of artist they are.
I created 7 different wristbands for 6 different categories. I separated the categories by using brand assets and artwork. To represent the festival staff, I used different color gears. Creating three color variation allows the staff to know their limitations around festival grounds.
Lastly for attendees we used sunflowers. I created two designs to separate general admission and VIP camping.
FESTIVAL GROUNDS MAP
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To effortlessly guide bloomers and artists to activities and performances, I created
a map of the grounds. Starting with a google earth image of Hummingbird Ranch,
I simplified the map by using soft shapes to represent the grounds and symbols to
identify each location.
Below I included a key to translate each locations symbol with extra detail along with
the hours of food and drink. If the printed map goes missing, we designed QR code sticker signs to stick around the grounds, for people who may have misplaced their map.
SOCIAL MEDIA PROMOTION
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